Senior marketing leadership for founder-led brands in Portland and beyond. I build the growth engine, prove it with numbers, and hand your team the keys.
30 minutes. No pitch deck. You leave with your biggest growth lever named.

Puerto Rican born, Portland based. I've spent years building brands and growth engines out of this city, and I run one right now: Bon Bon, a Portland and Vancouver company whose brand, funnel, and operating platform I built from the ground up. I know the PNW founder scene, I'll take the meeting in person, and I work remote when that's what the job calls for.
A Portland and Vancouver cleaning company. As Head of Brand & Marketing I built the brand, the lead engine, and the operations platform that runs it. Solo cleaner to a five-person crew, five-star rated, with demand that now outruns capacity.
Embedded senior leadership. I own marketing strategy and build the team, brand, and systems behind it.
Focused builds for one engine: demand generation, brand launch, community and KOL growth.
Tentpole moments, talent activation, and creative that drives the funnel, not just impressions.
I map where growth is actually stuck: positioning, channels, team, systems. Your highest-leverage move, named.
I own the strategy and build the engine: positioning, brand, channel mix, KPI frameworks, and the team to run them.
Tied to business outcomes, not vanity metrics. Performance data drives every optimization cycle.
I build systems your team can run, so your eventual full-time hire inherits an engine, not a blank page.
Yes. I'm based in Portland and take meetings in person across the metro. I also run plenty of engagements remote, so location is never the blocker.
Both. Local founders get in-person time; everyone else gets the same senior operator over video. The work travels.
A full-time CMO runs $250 to $400K plus equity and a six-month search. Fractional gets you that seniority at a fraction of the commitment, scaled to your stage, starting now.
Portland and Vancouver, the greater Pacific Northwest, and remote clients across the US.
An agency executes briefs you hand them. I sit inside your business, own the strategy, and am accountable to revenue, then I build the system agencies plug into.
Tell me where growth is stuck and I'll tell you what I'd build. Thirty minutes, no pitch deck, no obligation. You leave with a clear read on your biggest growth lever.
Portland and remote. Thirty minutes, straight to your growth levers.